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Helping to Explain the Bailout Issue to Jittery Clients/Consumers

1 October 2008 by Aaron Dickinson - Edina Realty    Print This Post Print This Post Email This Post Email This Post




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by: Chris Galler, COO - Minnesota Association of REALTORS

Most of the consumers you talk with will not have a good handle - I am not sure anyone does yet - of the nature of the credit problem. In this short article, I hope to give you at least some quick, understandable talking points when discussing the issue. It is not 100% complete but should give most members an understandable overview of the issue. There is plenty written about the subject if people are interested in more detail.

It is important to remember that for many years homes were considered a hard un-liquid asset. People rarely borrowed against their home, except for repairs or emergencies, and the equity growth made upward movement possible. Over time, financial geniuses invented tools and convinced people that homes should be a liquid asset that they individually leverage in order to increase their standard of living. That strategy worked for a while until people in mass began living beyond their means.

Often we find that the fundamental principals of the past are concrete solutions for the future.


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